Title page – The title page will contain the full title of the case study.

A title must not be vague or non-specific because it may not attract readers’ attention.

The two most common formats of titles are nominal and compound. A nominal title is a single phrase, for example “

A case study of hypertension which responded to spinal manipulation.”

A compound title consists of two phrases in succession, for example “Response of hypertension to spinal manipulation: case study” Keep in mind that title of articles average between 8 and 9 words in length. Introduction –

The introduction is where we convey case study to the reader. It is useful to begin by placing the study in a historical or social context. If there is something especially challenging about the diagnosis or management of the condition that we are describing, now is our chance to bring that out. Introduction doesn’t need to be more than a few paragraphs long, and the objective is to have the reader understand clearly, but in a general sense, why it is useful for them to be reading about this case. Avoid using jargons specifically in introduction. Introduction should create a dramatic interest. References –

Only use references that you have read and understood and actually used to support the case study. Use a minimum of SIX (6) references. The sources should be academic journals located in the UIU library. You may supplement to the 6 academic journal articles with Wall Street Journal or other credible business news sources. Finally, you will need to use the corporation’s latest annual report to shareholders.