A link to the updated homepage of your online store: be sure the homepage displays a product
A link to the updated homepage of your online store: be sure the homepage displays a product
Instructions
Use Google Trends and the Google Keyword Planner to research your chosen product category. Use these tools to identify a three-month long peak season of demand, along with products that can be sold in your online store. Then brainstorm an engaging merchandising story for your store’s peak season. Finally, upload 10 products to your
Wix site that are popular during your peak season and related to your merchandising story.
Please include the following in your submission:
an explanation of your product category’s three-month long peak season by searches: Include a screenshot from Google Trends showing the last 12 months to support your selection of a peak season.
at least 10 different products to be included in your store’s assortment: Include supporting research and screenshots from the Google Keyword Planner.
a peak-season merchandising story including the following:
a description of the story idea and its message to consumers
mood imagery illustrating the story
a link to the updated homepage of your online store: Be sure the homepage displays a product
gallery with links to product pages.
Based upon your assortment and merchandising story, upload 10 products to Wix, each with a name, an image, and a price. (You will spend more time on product pages later in the semester.)
Purpose
Through this assignment, you will use Google Trends and the Google Keyword Planner to research your product category. You will identify a peak season, design a merchandising story, and add products to your online store.
Tools
Wix.com
Microsoft Office or other office software
Adobe Creative Suite or other image-editing software